Forter Site: http://www.forter.com
About Forter:
Forter provides fraud protection for eCommerce businesses through Decision-as-a-Service algorithms. Originally launched in 2013, Forter has been on the forefront of payment innovation as noted through their numerous awards. They are the first fraud-as-a-service company. Most recently, Forter earned the first prize E-Pay Innovation Award. Forter’s eCommerce fraud prevention platform not only increases revenue, but also improves the user experience for merchants.
Forter Explained:
The Forter system uses cyber intelligence, behavioral analysis, and elastic identity to distinguish fraudulent activities. Forter’s algorithm analyzes online data to ensure a buyer is authentic. Behavioral analytics detect fraudulent activity on your site, before checkout. Elastic identity, flexible sensitive profiling, measures a person’s transaction patterns. The combination of these three layers allows the Forter platform to quickly approve or deny transactions.
The Forter system provides real-time decisions and returns an approve/decline decision in milliseconds. Machine learning enables Forter to learn from good and bad transactions and allows for these real-time decisions. Forter is so confident in its accuracy that they offer a 100% chargeback guarantee to retailers.
Forter is an added measure of protection for eCommerce merchants wanting to limit chargebacks. Forter prevents lost sales as a result of orders being incorrectly blocked due to potential fraudulence.
Forter improves the user experience for merchants by eliminating any need for manual reviews. The Forter Decision Dashboard allows merchants real-time access to each transaction for additional business insights. Forter currently integrates with eCommerce platforms such as Magento, Bigcommerce, and Demandware with additional integrations coming soon.
Forter also features mobile commerce capabilities. The platform works for analyzing credit and debit purchases in addition to PayPal, Google Wallet, and more.
Forter is for eCommerce businesses looking to reduce decline decisions with a scalable, international solution for secure mobile, phone, and online orders.
The post PAYMENT PROCESSING: Forter appeared first on Vertical Rail.